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Reinventing the Future of Retail with an Intelligent Data Management Cloud

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Event Overview

Adapting to a Rapidly Evolving Retail Landscape Many retail industry analysts agree that in the coming decade, enabling a highly engaged customer experience will be the leading brand differentiator for retail organizations, and convenience is the underlying driver related to customers’ expectations leading up to a buying decision. Brands and retailers are increasingly focusing on creating that unique customer experience for developing their competitive advantage and know that they must grow their digital capabilities to unleash such a powerful business transformation.

Digital transformation is an urgent initiative for retail organizations, which are under pressure to adjust and deliver to sudden shifts in market conditions spurred by the COVID-19 pandemic and its aftereffects. According to a recent Accenture study, more customers than ever — including some of the previously most resistant segments — are shopping online, with Accenture’s research suggesting there’ll be a huge increase of 169% in ecommerce purchases from new or low-frequency users. To accommodate these changes in buying behavior, retailers have had to quickly spin up new services by modernizing their applications.

Enabling More Personalized, Trusted, Engaging Customer Experiences

To capture and retain customer loyalty, retailers must deliver unique, convenient, exceptional experiences across all retail channels. And to do that well, you need modern cloud-based technology and trusted data.

“Reinventing the Future of Retail with an Intelligent Data Management Cloud” explores how you can become “data-ready” and deliver engaging experiences that set you apart from the competition. You will learn about:

  • Delivering highly personalized content, offers, and support
  • Enriching and contextualizing product content as customers research, shop, and purchase
  • Optimizing your supply chain
  • Ensuring compliance with data protection requirements
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Countries Represented

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Problem Solving Topics Discussed

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Leading Entities

Benefits of Attending

You’ ll learn:

The best performers in the ultra-competitive retail market persistently reinvent their business models and organizations, developing digital capabilities in data management and advanced analytics to extract maximum value from their data assets.

Read “Road to Data-Driven Retail” and learn how an end-to-end data strategy will help you:

  • Tackle digital transformation roadblocks
  • Optimize your organization using global best practices
  • Deliver a superior customer experience

Listen our experts to cover the Retail market challenges and how to:

  • Adapt to a Rapidly Evolving Retail Landscape
  • Deliver a Superior Customer Experience
  • Boost Omnichannel Retail with Personalized Experiences
  • Establish Supply Chain Continuity and Better Supplier Relationships

How Informatica Can Help Make Your Company “Data-Ready”?

  • Convenience is the underlying theme related to customer expectations and a highly engaged customer experience. By leveraging data-driven and digital technologies, Informatica helps to elevate the customer experience to surpass expectations in this rapidly changing and competitive environment.
  • Informatica has a long and proven track record of enabling brands and retailers in their digital transformations and realigning their organizations toward data-driven and customer-centric business operations and decision making. We help to elevate the retail customer experience to surpass expectations in this rapidly changing and competitive environment with AI-powered, cloud-native data management solutions based on the Informatica Intelligent Data Management Cloud for Retail.


11:30 – 11:35 AMIntroduction by CS Events

Welcome Note — Mr Yasser Shawky, Regional Director for Middle East Informatica
11:35 – 11:55 AMKeynote Interview: Reinventing the Future of Retail with an Intelligent Data Management Cloud — Mr. Tyler Livermore, Chief Retail & CPG Strategist, Informatica
11:55 – 12:15 PMPM Data governance and privacy and the impact on digital transformation — Mr. Hossam Hassanien, Principal Solution Architect, Informatica
12:15 – 12:30 PMDemo
12:30 – 12:50 PMInteractive Panel Discussion — Reinventing the Future of Retail with Intelligent Cloud
  • Mr. Yasser Shawky, Regional Sales Director – Middle East Informatica
  • Mr John Conlon — Head of Digital & innovation, Capgemini
  • Ms Sona Saha Das — Head of Data & Integration, IT, Alshaya Group
12:50 – 01:00 PMQ&A, Closing

Profile of Attendees

Focus on Business Decision Makers
  • Chief Data Officer
  • Chief Data Governance Officer
  • VP, Data Governance
  • Director of Data Governance
  • Director Data Management
  • Director of Enterprise Information Management
  • Director of Enterprise Services
  • IT Program Manager
  • VP, IT Systems
  • Chief Digital Officer
  • Chief Customer Officer
  • SVP/VP Marketing
  • SVP/VP Ecommerce, Omnichannel
  • SVP/VP Customer Service
  • Data Architect reporting to VP or C-level
  • VP, Business Intelligence Solutions
  • VP, Data Architecture
  • VP, Data Governance
  • VP, Enterprise Data Management
  • VP, Enterprise Data Delivery
  • VP Supply Chain, Procurement, Sourcing, Supplier Management, Vendor Management, VP Operations
  • Director or VP, Advanced Analytics
  • Director or VP, Decision Sciences
  • Director or VP, Data Science
  • Director or VP, Marketing Analytics
  • Director or VP, Customer Analytics
  • Director or VP, Sales Operations
  • Director or VP, Data Governance

Meet our speakers


Keynote Speaker

Our Speakers

Mr. Yasser Shawky
Mr. Hossam Hassanien
Ms. Sona Saha Das
Mr. Tyler Livermore
Mr. John Conlon


At Informatica (NYSE: INFA), we believe data is the soul of business transformation. That’s why we help you transform it from simply binary information to extraordinary innovation with our Informatica Intelligent Data Management Cloud™. Powered by AI, it’s the only cloud dedicated to managing data of any type, pattern, complexity, or workload across any location — all on a single platform. Whether you’re driving next-gen analytics, delivering perfectly timed customer experiences, or ensuring governance and privacy, you can always know your data is accurate, your insights are actionable, and your possibilities are limitless. Informatica. Cloud First. Data Always™.

For more information visit informatica.com


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